Browsing Category : AFLW

Women's Sport Captures The Public Imagination

Women’s sport captures the public’s imagination.


The status of women’s sport in Australia A recent survey revealed that Australia’s sporting public was more emotionally engaged (and therefore more impressed) by our women’s sporting teams than our men’s. It makes plenty of sense. The Southern Stars recent sweep of the Women’s T20 World Cup in the Caribbean made it an incredible four titles from six events. The…

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No-one is asking ‘What is AFLW?’ anymore.


In the mid ‘80’s the then Sydney Swans coach John Hammond lamented that the only way he could keep up with footy news was to drive to Mascot airport and buy the interstate newspapers. Tickets for Swans games were given away on city streets, they were at the time considered both a novelty,(with NRL raised Sydneysiders asking ‘What on earth…

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